Digital Marketing & AI Explorer Hub
Your Path to Future Careers Starts HereMarketing in the Online World
Digital Marketing Explained
Digital marketing is how businesses connect with people online. It includes creating websites, posting on social media, and designing online ads. Every time you see a cool video about a product or click on an ad in your social media feed, you’re seeing digital marketing in action!
Why it matters to YOU: Digital marketing skills are becoming important in almost every job. Learning these skills now can give you a big advantage in the future.
Image suggestion: A simple infographic showing different types of digital marketing (social media icons, website examples, online ads) that would appeal to middle schoolers.
How Computers Are Learning to Think
AI For Beginners
AI (Artificial Intelligence) is technology that helps computers learn and make decisions like humans. AI powers the technology that recommends TikTok videos you might like, helps Siri understand your questions, and even creates art and music!
Cool AI Facts:
- AI can write stories and create artwork
- AI helps doctors find diseases earlier
- AI can translate languages instantly
- AI powers the voice assistants on your phone
START BUILDING SKILLS TODAY!
You don’t need to wait until college to start learning digital marketing and AI skills. Here are some free resources to explore:
Beginner-Friendly Tools:
- Canva.com – Create cool graphics and designs
- Google Digital Garage – Free online courses. Learn the fundamentals of digital marketing and e-commerce in order to gain the skills needed to land an entry-level job. Median salary starts at $71,000/yr and go up to $116,000/yr!
- Hour of Code – Learn basic coding principles
- Scratch – Learn programming with fun projects from MIT! Free!
Hawaii-Specific Opportunities: Google has partnered with the University of Hawaii to offer special certificates and AI training programs. While these are for college students now, learning the basics early will help you be ready when you get there!
Your Digital Journey
The digital world is changing fast, and YOU are perfectly positioned to be part of this exciting future! Start exploring these tools today, stay curious, and remember: the skills that will matter most in your future career are creativity, problem-solving, and adaptability.
Whether you want to be a content creator, a marketing specialist, or use AI to solve big problems, the journey starts with your curiosity today!
Have questions? Feel free to reach out to me at kenjic@mac.com
ADDITIONAL RESOURCES:
Google Career Certificates Information:
- Google Career Certificates Overview
- Google’s Digital Skills for Students
- Google Applied Digital Skills (free curriculum)
Virtual Field Trip Videos of Marketing Agencies:
- A Day in the Life of a Digital Marketing Agency
- Inside a Social Media Marketing Agency
- What Do Digital Marketers Actually Do?
Simple Tutorials for Creating Content:
Hawaiian Success Stories in Technology and Marketing:
- Purple Mai’a (Hawaiian tech education nonprofit)
Free Online Learning Resources:
Contact Me With Any Questions
